ABOUT US

Crafting authentic, Traditional Flavours of Singapore since 1986.

Once a design draftsman turned spice maker, Anthony remember fondly of the days when he used to help out in his family’s spice business at the wet market in the 1970s.

Anthony’s parents are the first-generational spice makers and having grown up in a spice family, he always has a heart for spice crafting and creating flavours. After leaving his job as a design draftsman in a shipbuilding company, he decided to start his own spice business to pursue his passion in mixing spices. He aspired to be different from the big players that were already in the market, by sticking to his strong beliefs in providing ethically- sourced, quality spices and crafting authentic traditional flavours of Singapore for all to enjoy. At the same time, he wanted to practice this age-old craft with a modern take in hope to attract more young and cosmopolitan consumers to start cooking, eat healthier and encourage bonding with their loved ones with home-cooked food.

Back in those days, spice premixes were rare or almost non-existent as it is a norm for every household to have their own recipe to cook a curry. Grandmothers of the different races who patronize the spice store would customize their own rempah (spice paste) to suit their liking. As a result of this, Anthony is equipped with the knowledge to differentiate good quality spice from the mediocre ones, as well as crafting traditional spice blends to cook the many iconic dishes of Singapore the old-fashioned way.

Anthony started Liao Jia Xiang (LJX) in 1986, distributing various spice blends to several major supermarkets in Singapore. However, due to certain unforeseen circumstances, things were not always smooth sailing. Anthony then decided to take a break to refocus and made a comeback in 2009 and started a new brand – Anthony The Spice Maker 廖家香. Then it all started with a humble stall in the wet market at Chinatown Complex to where we are today.

Since then, Anthony has never looked back. What keeps him going is simply the recognition and validation from the locals as well as people from all over the world, all walks of life, race and religion who enjoys the traditional spice blends that he crafts. Plus, it has always been Anthony’s belief to use only quality raw, natural and unadulterated ingredients in all his blends.

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